3 Steps to Confidently Nail Your Black Friday Strategy and Offer

Do the words Black Friday make you wanna crawl under your desk and hide? You’re thinking, “How can it be coming up so quickly?” The to-do list for the holiday season can feel endless and when you’re an entrepreneur it can feel even more daunting preparing for the biggest sales quarter of the year.

Nearly 76% of women are working an average of 12 hours a day.

Balancing the demands of running a business while maintaining a fulfilling personal life can be challenging. The concept of “balance” has been widely discussed and sought-after. However, during the holiday season it feels even more unrealistic and unattainable. But what if I said, instead of feeling stressed and overwhelmed with an ever mounting list of to-do’s, you can start taking action today that makes the busy Q4 feel a little easier.

You started your business because you had a passion to help people in your area of expertise. In fact, 94% of women-owned small businesses are happy with their choice to start their own business. You worked hard to become masterful in your zone of genius and rather than use your talents to build someone else’s dream, you decided it was the right move to build something of your own.

54% of female business owners have expressed difficulty in balancing work and family life.

So, instead of getting anxious, let me help you not only take the overwhelm out of Q4 but crush it with your sales and allow you time and space for family gatherings. With the right strategies, you can alleviate some of this stress and achieve success during the biggest sales quarter of the year – Black Friday.

Why It’s Important

Picture this, it’s September. School is officially back in session, the summer heat has turned to crisp fall air and you’re feeling pretty good about your business. You’re in flow, feeling like you have it all under control. Then slowly, but always surely, the October and November months creep in and suddenly you find yourself in a panic because now Black Friday is near. 

It’s so close and you had planned to get something ready, but time has officially passed you by. Now what? You scramble, put something together, kinda market it but not to the best of your ability and the sale is so-so. Let’s change that. 

Let’s start planning for Black Friday today. Create that oh, so amazing offer that your buyer cannot say no to and let’s get a plan in motion. But, before we dive into sharing your offer, it’s important to determine the right prices for maximizing your Black Friday success. It is crucial to strike a balance between profitability and offering attractive deals that entice customers to make purchases. By setting appropriate prices, you can ensure your products fly off the shelves during the holiday shopping season. To help you navigate this process, I have provided some resources that can provide guidance and support. 

The time has come, the work is about to begin. Roll up your sleeves, it’s about to get fun. It’s kinda like we’re preparing for a marathon. First, we get the best plan for training, then we map it out, aka, put in the calendar and then we take massive action. Let’s start!

If you’re reading this right now and thinking, “I want to know how I can do this for my business,” you’re in luck because I am here to help. To ensure you’re well-prepared for the upcoming holiday season, book a Holiday Planning Session with me today. By investing in expert guidance and support, you can alleviate stress, save time, and increase your chances of a successful Black Friday. Plus, take advantage of introductory pricing right now to grow your numbers this holiday season and gain peace of mind throughout the rest of the year.

During the planning session, I’ll help you identify target markets, set realistic sales goals, and develop effective marketing strategies. I will also assist in determining the right pricing structures for your products. By leveraging my experience and knowledge, together we can create a plan that maximizes your potential for Black Friday success.

Don’t wait to start planning and allow Black Friday to sneak up on you. I know the overwhelming demands of the holiday season consume your time and energy. Let me help you successfully prepare and be ready to own this holiday season.

Claim your time and give yourself the best chance of success. Book your Holiday Planning Session today and make this year’s Black Friday your most profitable one yet!

If you’re not sure where to start, join my free webinar 3 Steps to Maximize Your Profits This Holiday Season. I will share my tried-and-true tips and strategies to make it your best holiday season yet.

Want more? Join the journey and connect with me on Facebook, Instagram or LinkedIn

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